Four episodes of the third season of “By Design”, GRAPHISOFT’s multi-award-winning digital content series have led viewers on a path of discovery. By Design: Metamorphosis, takes an unflinching look at the fear many firms have when it comes to technological change, and what it takes to overcome it to unlock their true potential, elevate their role and better ensure their future.
To collect these powerful stories, GRAPHISOFT sent its production crews to firms in three countries and seven U.S. cities to speak to architects and contracting firms at every stage of technology transition and adoption. As the series progresses, viewers will hear from multi-state mega-firms, large firms that dominate their region as well as mid-sized and upstart firms that are making a name for themselves by keeping pace with technology change.
